Pantone Released The 2024 Popular Color: Soft Peach
Recently, Pantone released the 2024 trend colour of the year: Peach Fuzz. This peach fuzz colour is still very similar to the previous pink and wax, but the temperament is softer and more elegant, giving consumers a sense of belonging, and the colour is not too strong and exciting, but gently expresses a fashionable transfer.
PANTONE's 'Peach Fuzz' is often associated with healing, stimulating a sense of community and providing an opportunity for reflection. In fact, Leatrice Eiseman, head of the Pantone Colour Institute, emphasises that Peach Fuzz brings comfort and inner peace, influencing our sense of well-being and inner tranquillity.
In this year's Pantone 2024 trend colour of the year, we are seeing a growing focus on community, with people around the world re-examining their lifestyles and evaluating what's most important - and that's the comfort of being close to those we love," said Laurie Pressman, Vice President, Pantone.
This warm and welcoming colour conveys a message of compassion, and its cosiness brings people together and enriches the soul. In a turbulent time when many aspects of life are affected, as we look forward to a more peaceful future, our need for nourishment, for empathy, has never been stronger ...... We need a colour that is gentle and light yet dreamy to support us into the future."
Pantone further describes that: in search of a shade that echoes our inherent desire for intimacy and connection, we chose this Peach Fuzz colour that exudes warmth and modern elegance. A hue that resonates with empathy, offering a tactile embrace that effortlessly bridges the gap between youth and timelessness.
This soothing and welcoming shade of Peach Fuzz, softly nestled between pink and orange, exudes a refreshing softness that is subtle yet sensual, bringing a sense of tenderness and a message of caring and sharing, community and collaboration.
